Candace Fetuao — Social Media & Marketing Professional
Open to Opportunities · Ashland, Oregon

Candace
Fetuao

Social Media Marketing Manager · Content Strategist · Marketing Operations

A creative and results-driven marketing professional with 9 years of experience building engaged communities, executing high-performing campaigns, and driving measurable growth across wellness, bridal, lifestyle, fitness, and service-based brands. Equal parts strategist, operator, and storyteller.

Social Media Strategy Content Production Campaign Management Marketing Operations Analytics & Reporting Team Leadership
9+ Years Experience
4 Current Roles
20+ Brand Partnerships
5★ All Brand Reviews
About Me

Strategy meets
storytelling.

I'm a social media and marketing professional who thrives at the intersection of creativity and data. Whether I'm building a content calendar from scratch, leading a team through a launch, or diving into analytics to find what's actually working — I bring the same level of care and precision to everything I do.

Over 9 years, I've worn a lot of hats: content creator, social manager, team lead, operations analyst. That breadth isn't accidental — it's what makes me effective. I understand how marketing and operations fit together, and I know how to communicate across both.

"Her leadership is informed by data but grounded in relationships — a rare and powerful combination."
— Benjamin Suyematsu, Senior Manager · VShred
Core Strengths
📊
Data-Driven Decision Making
Translating metrics into action that actually moves the needle
🎬
Content That Converts
Short-form video, Reels, TikTok, and branded campaigns
🤝
People-First Leadership
Building high-trust teams with accountability and heart
⚙️
Marketing Operations
Systems, dashboards, funnels, and cross-functional workflows

Contact & Links

📍
Ashland, Oregon
Professional Experience

Where I've built
things that work.

9 years across marketing, social media, operations, and team leadership — in fast-paced, high-growth environments.

Lead Up Health
2026 – Present
Project Manager & Marketing Operations Specialist
  • Develop and execute social media campaigns, email marketing initiatives, and audience engagement strategies for wellness and leadership brands
  • Create content calendars, campaign assets, branded messaging, and launch strategies fully aligned with business goals
  • Track campaign performance, engagement, and audience growth through reporting dashboards and analytics systems
  • Coordinate content production, scheduling, onboarding systems, and cross-functional communication workflows
Charlotte's Weddings & More
2024 – Present
Social Media Manager & Content Strategist
  • Lead social media strategy and content production for bridal boutiques across Ashland and Portland, Oregon
  • Create and publish Reels, TikToks, photography, promotional campaigns, and branded content across multiple platforms
  • Develop monthly content calendars, email campaigns, and engagement strategies to increase visibility and bookings
  • Manage brand consistency, audience engagement, and campaign execution across all digital channels
IGNIT3 Fitness
2025 – Present
Data Operations & Growth Accelerator Specialist
  • Support marketing operations, funnel optimization, reporting, and customer engagement initiatives
  • Build reporting dashboards tracking lead flow, audience engagement, conversions, and retention metrics
  • Collaborate with leadership on marketing performance insights and operational improvements
VShred
2024 – 2026
Trainer Team Lead · Operations & Analytics Lead
  • Led operations and performance tracking for a remote coaching team supporting high-volume client funnels
  • Built internal dashboards and reporting systems tracking subscription upgrades, client engagement, and retention metrics
  • Built dashboards tracking lead flow, conversions, retention, and customer engagement metrics
  • Audited CRM systems and operational workflows to improve conversion clarity and reporting accuracy
  • Improved workflow organization, QA systems, and operational consistency across support teams
  • Assisted with analytics, reporting, process documentation, and cross-functional communication between coaching, support, and leadership teams
  • Collaborated with leadership to improve operational efficiency and customer experience systems
Burn Boot Camp · Woodmen Hills Metro · F45
Colorado Springs, CO  ·  Oregon  ·  Virginia Beach, VA  ·  Suffolk, VA
2017 – 2024
Marketing, Operations & Customer Systems Roles · Multi-Location
  • Supported high-volume customer and client operations across SaaS and service-based environments
  • Managed CRM workflows, reporting, and process improvements to support sales and retention teams
  • Analyzed performance data to surface insights for leadership and optimize internal systems
Selected Achievements
📧
2× Email List Growth
Supported a large-scale event campaign that nearly doubled a 150K email list growth goal ahead of launch.
🧩
Full-Funnel Builds Across Industries
Built branded quiz funnels, email systems, and customer journeys across wellness, bridal, luxury goods, and lifestyle brands.
🎬
Conversion-Focused Content
Produced social and ad content for wellness, bridal, luxury goods, and lifestyle brands — built to convert, not just look good.
📊
Operational Dashboards at Scale
Developed reporting systems that reduced manual tracking and improved visibility across teams and leadership.
Skills & Tools

What I bring
to the table.

A full-stack marketing toolkit — from ideation and content creation through execution, reporting, and ops.

Social Media & Content
Instagram Strategy TikTok Marketing Facebook Campaigns YouTube Marketing Reels & Short-Form Video Content Calendars Community Engagement Audience Growth Brand Voice Copywriting
Campaign & Marketing
Campaign Planning Email Marketing Funnel Strategy Launch Campaigns KPI Reporting Performance Analytics Meta Business Suite A/B Testing
Operations & Leadership
Project Management Team Leadership Workflow Optimization Dashboard Building Onboarding Systems Cross-Functional Collaboration Client Communication
Platforms & Tools
Meta Business Suite
Canva
CapCut
Google Workspace
GoHighLevel
Kajabi
Salesforce
CRM Systems
Email Platforms
Analytics Tools
TikTok Creator
Instagram Insights
Industries Served
Wellness & Health
Bridal & Lifestyle
Fitness & Online Coaching
E-Commerce & DTC Brands
Service-Based Businesses
Portfolio

Live demos &
real results.

A selection of work across industries — built, deployed, and delivering. Click any card to see it live.

🌿
Bridal Boutique
Bridal Aesthetic Quiz Funnel

Full quiz funnel — 7 questions, 4 branded aesthetic results, designer recommendations, email capture, and a beautiful confirmation flow.

✦ Live & deployed on Netlify
💌
Bridal Boutique
4 Branded Email Sequences

Four fully designed HTML email templates — one per aesthetic result — with personalized copy, designer catalog, dress guide CTA, and appointment booking flow.

✦ 4 templates · Full funnel
📈
Large Scale Event
Re-Engagement Campaign

Designed and executed a re-engagement strategy that nearly doubled an email list goal of 150K — resulting in 2× the target audience ahead of a major event launch.

✦ 2× email list goal achieved
🏋️
Health & Wellness
GLP-1 Client Resource Hub

Interactive client portal — symptom lookup, recipe recommendations, workout builder, protein tracker, and consult booking. Supported brand growth earning top 10 small business in Ashland, OR three years running.

✦ Top 10 small business · 3 years running
🏠
Real Estate
50+ Branded Canva Templates

Full branded Canva template system — 50+ customized ad posts, story templates, and social graphics for a top real estate agent in Charleston, SC with a 9K+ social following.

✦ 50+ templates · 9K followers · Top agent, SC
👜
Luxury Goods
Custom Leather Bag Funnel

Full custom order funnel guiding prospects through a bespoke bag design experience — colors, leather type, hardware finish — converting interest into committed custom orders.

✦ 5× sales growth in under 4 months
Letters of Recommendation

What leaders say
about working with me.

From senior managers and teammates who've seen me lead, build, and deliver.

"

Candace exemplifies the ideal balance of drive, intelligence, and empathy. She is a self-starter who approaches her work with purpose and precision. Her leadership is informed by data but grounded in relationships — a rare and powerful combination. She is the kind of leader who elevates everyone around her.

B
Benjamin Suyematsu
Senior Manager, Custom Coaching · VShred
"

Candace consistently goes above and beyond to ensure our team's success. She combines exceptional organization with genuine care for her team's growth and well-being. Her problem-solving skills, creativity, and proactive mindset have led to measurable improvements in both team performance and client satisfaction.

J
Julie Devine
Personal Trainer & Nutrition Coach · VShred
"

Candace consistently goes above and beyond for her team, always finding ways to support, encourage, and help others reach their full potential. She has an incredible ability to balance strength and empathy — bringing calm, clarity, and optimism even in challenging moments. Any organization would be better with Candace on their team.

A
Asia Fabiani
Certified Personal Trainer & Nutrition Coach · VShred
Brand Partnerships

Verified 5-star reviews
from real collaborations.

Every review reflects a completed brand partnership — 20+ brands, all 5 stars.

★★★★★

"Candace was an amazing creator to partner with! She curated high-quality, relatable content and delivered it ahead of her deadline. Looking forward to partnering with her in the future."

Cookies United· March 2026
★★★★★

"Candace was awesome to work with! She is a great communicator, quick and so nice! She needed very little direction to come up with some fantastic videos! I'd definitely work with her again."

Dryello· February 2026
★★★★★

"Candace was so wonderful to work with and we absolutely loved her content. It was very organic and high quality. She was also very communicative and responsive throughout the entire process."

Muscle MX· January 2026
★★★★★

"Working with Candace was an absolute pleasure. The content and ideas were well thought out and authentic. Such a wonderful experience."

Calicuration· February 2026
★★★★★

"Candace has an exceptional talent for video production. She took our ideas and turned them into a beautifully crafted video that perfectly reflects our brand's story. Her professionalism, creativity, and ability to communicate made the entire process enjoyable."

FDOB· January 2026
★★★★★

"Candace really took her time and put thought into what she created. It was a fantastic opportunity to work with her and hopefully we can collaborate more in the future!"

Thryve Systems· January 2026
★★★★★

"Loved working with Candace. She was great to collaborate with and offered a suggestion on building out a new area for our business. Recommend working with her if you can!"

Togethr· December 2025
★★★★★

"Great to work with Candace! Very professional and created wonderful content for our product."

Culinary Fun· March 2026
★★★★★

"Delivered high quality content." — odorcare  ·  "It was a pleasure working with you! Recommended!" — ACMSO  ·  "Very great to work with!" — EZC Pack  ·  "Great creator! Recommended!" — AMBCI

Multiple Brands· 2025–2026
Let's Connect

Open to the right
opportunity.

Whether you're hiring for social media, marketing operations, or a leadership role — I'd love to hear from you. Reach out through any of the channels below and I'll get back to you within 24 hours.